UX/UI Design

With a well-designed User Experience, you will gain more than an intuitive site mockup. UX also ensures that your site’s content and functionality are planned effectively, engaging in terms of CTAs and conversions. This makes your website an effective tool for achieving your business goals. A good User Interface is both a graphical system and a simple interface. Good UI design will guarantee both aesthetics and consistency with the brand image. UX and UX significantly affects the success of digital products. It will give you stronger customer loyalty, better brand perception and higher profits.

A well-designed User Experience of your website is more than just user experience. It’s the tangible benefits that your business gains, including:

• Greater ROI: an intuitive, clear website or store keeps customers’ attention and increases their chances of buying.
• Customer retention: research confirms that when a user feels good about your site, he or she is more likely to return to it without looking for alternatives.
• Brand perception: good UX/UI design affects how a user perceives your brand – whether they find it friendly or even better than your competitors.
• Indirect benefits: good UX reduces the burden of customer support, makes onboarding new customers easier, and much more.

User Interface, i.e. the graphic design of your website provides an attractive and consistent image, builds brand recognition and translates into user satisfaction and trust in the portal.

The primary tools for reaching your company’s website as a service/product provider are social media, Google search, thematic portals or offer aggregation services. This works similarly for both B2B and B2C companies. You need to remember that in the vast majority of cases – it is on your site that the final verification of your company as a supplier takes place. And it is under your domain that will verify the image to make a purchase or make an inquiry/order. If the performance and image of your website is not good enough, appropriate to the customer’s expectations – the chance of finalizing the transaction will significantly decrease.

A well-designed User Interface of your website is therefore a key element of your company’s image.

We conduct the implementation process iteratively, refining each element step by step from information collection to logic to design.

1. Gathering documentation. Selecting inspiration and determining graphic direction: we analyze inspiration to determine the main graphic directions for the project.
2. Designing an interactive UX mockup. We create a UX mockup, showing the layout and functionality of the site in desktop and mobile device layouts, determining the scheme of elements on the site.
3. UI graphic design. Based on the UX mockup, we develop UI Design, for both desktop and mobile versions.
4. Iterative refinement of the design. We present and refine the graphic system and individual design elements and views. At each stage, we ensure that the design is consistent with the Corporate Identity, KV and available brand graphic materials
5. Implementation documentation. We prepare complete documentation to ensure that the website will look exactly as designed.

You get a UX mockup in Figma environment that accurately meets your business goals.
A complete website design system with all components designed, ensuring consistency and attractiveness.
UI graphic design. The actual final – design of your website or online store, which is not only aesthetically pleasing, but also functional with a complete description for developers.